Exploring The Power Of Branded Locations To Drive Tracked Incremental Sales

Branded Locations In Mobile

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SAN DIEGO, Feb. 10, 2012 /PRNewswire/ -- With the Valentine's Day February frenzy already underway, Cricket Communications, a leading provider of innovative and value-driven wireless services, today announced a 5-Step App Guide for Valentine's Day.  Cricket has searched through the Android Market for interesting, gift generating ideas and selected five Apps that simplify the Valentine's Day gift shopping and event planning experience (and might add some creative love to the usual flowers, dinner and a movie option).  Since the guides are Android applications, the shopping experience is mobile and can fit into any schedule, anytime, anywhere. (Logo:  http://photos.prnewswire.com/prnh/20120202/LA46949LOGO) Cricket's 5 Step Valentine's Day App Guide: #1.  1800flowers Mobile App is free from 1-800-flowers.com. This app makes it quick and easy to buy your loved one flower... (more)

Make Your Football Weekend Super with Cricket's Top App Picks

SAN DIEGO, Feb. 2, 2012 /PRNewswire/ -- Just in time for the huge football weekend, Cricket Communications, a leading provider of innovative and value-driven wireless services, today announced its top picks for sports-related Android applications that add excitement to any of its Android smartphone lineup and recently added Samsung Galaxy Tab 10.1. This year's iconic game between the New York Giants and New England Patriots in Indianapolis will be nothing short of historic.  With socially enabled Apps and Android powered smartphones, make your call heard on Game Day with a l... (more)

TravelCenters of America “Bulks Up” with DEF Available at the Pump at More Than 60 Locations

TravelCenters of America LLC (TravelCenters) has completed the installation of bulk Diesel Exhaust Fluid (“DEF”) dispensers at 62 of its TA and Petro Stopping Center branded locations. Included in this number are four sites that have bulk DEF pumping capabilities in their truck service maintenance and repair facilities. Sites dispensing bulk DEF at the fuel island are: Petro Brazil, IN         TA Council Bluffs, IA         TA North Canton, OH Petro Carlisle, PA TA Dallas South, TX TA Ogallala, NE Petro El Paso, TX TA DeMotte, IN TA Oklahoma City East, OK Petro Hammond, LA TA De... (more)

Digital Footprint and Virtual Social Influence

I’ve been thinking about my presence on the internet from the early days, from my time at Argonne National Labs near Chicago in 1988-1989 and from my graduate school days at the University of Minnesota in Minneapolis in 1989-1992. That was even before the web browser days, which didn’t come out till 1993-94. Mosaic browser was first released in 1993. And I remember the excitement we had at work when we installed an early version of Netscape browser in 1994.Partial map of internet 2005,via Wikipedia There was internet of course even before the browser. In addition to the worldwide... (more)

Telmap Partners With 4th Screen Advertising To Deliver Location Aware Mobile Advertising

Enabled through integration of Telmap5 and ad serving platform Mpression London, 11th February 2010: Telmap, the original pioneers in mobile location solutions, today announces a partnership with leading independent mobile advertising sales agency 4th Screen Advertising. The deal will enable real-time geo targeting for brands on a global scale while creating new revenue streams for mobile operators and delivering a more engaging, relevant experience to consumers. Understanding the benefits of location based advertising, Telmap's white label solution Telmap5, enables brands to tar... (more)